My Role and Process

I worked as the sole Interaction Designer with an outstanding team including a Project Manager, Product Strategist, Junior Experience Strategist and Visual Designer. Our design sprint was five weeks.

• My process started with reviewing the requirements document and client provided materials including SEO data and Canvas Library. I was able to contribute to the Airtable Requirement Document with existing canvas modules when conducting a current site audit.

• I worked closely with the Junior Experience Strategist on the Competitive audit, current site audit, metrics analysis and zoning of a modular system to give each page a narrative feel.

• I was responsible for sourcing the client’s canvas library of modules that could help meet the vision of the refresh and create a module library in our Figma.

• It was my job to create and iterate responsive mid-fidelity templates for the Homepage, Product Listing Page, Product Detail Page and an Article Detail Page/Toolkit, on desktop and mobile.

• I collaborated with our Visual Designer to refine the wireframe deliverables into high-fidelity designs. I communicated the designs including all instances and error states in functional specifications for development.

• I also organized the design file in Figma for hand-off to the client and transferred the corresponding modules with descriptions into the deck and presented the iterations to the client and internally to the IxD department.